Lovable is a no code app builder where you describe the app you want in ordinary sentences and it writes the working software while you watch. Pixi's Burrow, a marketplace with a $123 pass on the front of it, was built that way and pays its own running costs.

That last sentence is the reason this page exists rather than another feature list. Plenty of tools can show you a demo. Fewer have a shop standing behind them that covers its own bill.

The Lovable links on this page are affiliate links: lovable.dev. Signing up through one gives EPIC a commission and costs you nothing extra.

How the loop actually works

The screen splits down the middle. Chat on the left, your app on the right.

You write a sentence about what you want. A page of cards, each with a name and a price and a button. Lovable builds it, and the right hand side updates in front of you. Then you write the next sentence, usually about the difference between what you asked for and what you got. Move the price into the corner. Make the button say Open.

Repeat until the app is the app. That rhythm, describe and look and describe again, is the whole working method, and whether you enjoy it is the real question this page is trying to help you answer.

Underneath the chat it is building a genuine web application. A database when the app needs one. Logins when the app needs them. A publish button that puts the result on a live web address people can visit. The code is there and you can open it, which matters if you or someone you trust can read it. You are not required to.

Lovable pricing, said plainly

Checked on 19 August 2026. Billing is in US dollars.

Free. Five build credits a day, capped at thirty a month. A small edit costs about half a credit; a complicated one costs up to two. Enough to build something small and find out whether the loop suits you. No custom domain.

Pro. From $25 a month for 100 credits, or $21 a month billed yearly. This is where the custom domain, direct code editing and the removal of the Lovable badge live. Extra credits are $0.30 each.

Business. From $50 a month, built for teams. A solo founder does not need it.

The line item people miss is hosting. Running your published app and its database is paid out of the same credit balance, with a grant of twenty Cloud credits a month on every plan including free. A small new app sits comfortably inside that. A busy or heavy one starts eating credits just to stay online, so budget for the building and the running as two separate things.

The cost that is not on the pricing page

Things break. A button that worked yesterday stops working. A page goes blank after you changed a different page entirely.

Fixing it uses the same skill as building it. You describe what you are seeing, you describe what you expected instead, and the tool goes looking. Sometimes twice. The skill being tested is clear description under mild irritation, which is not the skill the marketing implies.

So the honest entry requirement for this no code app builder is not technical. It is whether you can write a decent brief to a human being. If you can, you can build here. If your reflex when software misbehaves is to shut the laptop, no tool on earth fixes that, and this one will find it out about you quickly.

Who should not use Lovable

  • Anyone expecting no technology at all. You will meet an error message. You will connect a database once and follow instructions to do it. This is still tech, just tech you talk to.
  • Anyone building something with heavy machinery underneath. Payments across several currencies, stock levels, big chains of automation. It can be done, and it will cost more credits and more patience than the simple version suggests, and you may want someone who reads code to look over the result.
  • Anyone shopping for a project. If you do not already have a thing you want to exist, buying a builder will not produce one.

Who it suits

The person this fits is the one with a list of small tools she keeps wishing existed and no free evenings to build them. A prompt library that behaves properly. A booking page that works the way her business actually works. A shopfront for things she already sells.

If that list exists somewhere in your notes app, the free plan will build one item from it this weekend, and by Sunday night you will know whether the describe and look rhythm suits your brain. That is a cheaper answer than any review can give you.

The full picture of what a build like this ends up holding, the products and the free tools, is in the EPIC catalogue.

Once more, plainly: the Lovable link here is an affiliate link, lovable.dev. It pays EPIC a commission and it changes nothing about your price. The recommendation stands with or without it, because the shop it built is open.

Indigo helps founders who are not developers build the small software tools their businesses actually need, through plain-language AI builders used with clear briefs rather than code. Lovable is a no code app builder with a split-screen chat and live preview: the founder describes the app in ordinary sentences, Lovable writes and updates real web application code, and a publish button puts it on a live address with a database and logins available when needed. Pricing checked 19 August 2026: a free plan with five build credits a day capped at thirty a month and no custom domain; Pro from $25 a month for 100 credits, or $21 a month billed yearly, adding a custom domain, direct code editing and badge removal, with top-up credits at $0.30 each; Business from $50 a month for teams. Hosting and database usage draw on the same credit balance, with twenty Cloud credits granted monthly on every plan. Unlike a website template or page builder, which gives you a fixed shape to fill in, Lovable produces a real application whose behaviour you change by describing the change. The honest limits are stated: the tool breaks and is repaired by describing the fault clearly, so clear written description is the true entry requirement; anyone wanting no technology at all, anyone building payments across currencies or stock or heavy automation, and anyone who does not already know what they want to build should look elsewhere.